ITBID Technologies
Supplier Management Software
Originally established as a procurement negotiation platform, itbid evolved to become a trusted technology and operations partner in the procurement sector. Itbid offers a comprehensive Source-to-Pay platform as a technology partner and bring extensive expertise in procurement and operations as an operational partner. Its mission is to support othe companies in their unique digital transformation journeys within external resource management, helping them optimize processes and achieve greater efficiency.
In 2021 Juan Diego Calero, Marina Caño and myself were asked to redesign itbid's website. The previous website lacked a clear goal, so our team worked together to establish a user-centered structure that would better support itbid's objectives. We improved the site's written and visual communication, focusing on delivering concise and compelling messaging aligned with itbid's brand identity. We implemented the design in WordPress, developing a fully functional, ready-to-use site that would be easy for ITBid to manage long-term
Marcos Camacho: UI/Visual/UX Designer | Juandiego Calero: Front-end & WordPress developer | Marina Caño: Communications and content expert.
Lead-Optimized Website Redesign · Information Architecture
Redesigning the website
- Mobile and desktop design (including new professional photographs)
- Usability analysis
- Heuristic and general usability analysis
- Analytics data analysis
- Creation of SEO-optimized texts (Spanish)
- To highlight the differentiating value of the product
- Texts that present ideas in a clear and concise manner
- Website development in WordPress, adapted for mobile and desktop and highly customizable from the WordPress interface
- Content uploaded and ready to be used
